1. Must use comic sans ironically
2. Must accept that Times New Roman has its uses
3. Must worship classic typefaces
4. Must learn about typographical classification
5. Must not choose the latest cool typeface for every new project you work on
6. Must learn that trendy typefaces do not always prevail
7. Must accept that legibility and readability are more important than typographic styling
8. Must learn about the anatomy of letterforms
9. Must not use 'free' fonts unless you are sure they are of good quality
10. Must not design for print using system fonts
11. Must mix typeface choices to create typographic texture
12. Must not mix typefaces to create hierarchy
13. Must not mix serif fonts in a layout
14. Must not use ultra thin typefaces for logo design
15. Must always choose a typeface with an acceptable range of weights for body text
16. Must not use any more typepfaces in one layout than is absolutely necessary
17. Must not set a body copy using a script typeface
18. Must manually kern script fonts
19. Must not set body copy in novelty typeface
20. Must not use display fonts for body copy
21. Must use real handwriting for convincing handwritten text
22. Must use ligatures in your choice of typeface accommodates them correctly
23. Must not slope a Roman font to create an italic font
24. Must not falsely embolden fonts to create bold weights
25. Must reward typefaces that work well as body copy with long-term commitments
26. Must buy into the twelve good typefaces theory
27. Must increase a serif font's italics by 1/2pt in body copy
28. Must optically adjust point sizes in mixed serif and sans-serif body copy
29. Must use old-style figures with U&L typography
30. Must use aligning figures with all caps
31. Must not use horizontal or vertical scalings to distort fonts
32. Must not stroke your type so that it destroys the integrity of the letterforms
33. Must not ruin a typeface with a filter effect
34. Must learn how to customise type successfully
35. Must not reverse 6pt text out of a black background
36. Must specify at least one plate as 100% tint for coloured type
37. Must not use excessive leading in body copy
38. Must not use CAPS for long passages of body copy
39. Must not have excessive amounts of reversed-out text
40. Must not over-style headings
41. Must not add two spaces after a full stop
42. Must apply an indent to the beginning of each new paragraph of body copy
43. Must not indent a paragraph that follows a heading or paragraph break
44. Must not indent a paragraph that starts at the top of a column or page unless house style says otherwise
45. Must set the first few words of a sentence following a drop cap in small caps
46. Must not use tabs to create indents
47. Must hang lines of text from a tab in a bulleted list
48. Must learn the difference between a typeface and a font
49. Must not confuse x-height with cap height
50. Must consider a fonts x-height when specifying line feede
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